The Niche Marketing Blog

Tools for understanding and reaching your market

Welcome to the Niche Marketing Blog

My name is Scott Spooner and I am an Internet Marketing Consultant in the Los Angeles area. I consult in the areas of Strategic Internet Marketing, Niche Market Research, Traffic Building Strategies, and Sales Conversion.

I have created this blog to discuss the topics, resources, and tools available for niche marketing, market segmentation, and market research.

Along the way, I’ll be reviewing the latest trends, research tools, and resources available to the Internet marketing community. I’ll also be discussing the latest product launches – giving both pros and cons of the products offered – so that you’ll have a source of independent information upon which you can make your buying decisions.

I want this blog to be a two-way conversation. Feel free to post your comments, disagree with my viewpoints, and share your thoughts as they pertain to the world of on-line niche marketing. All that I ask from you is the following: 1) stay “on-topic” with your comments, and; 2) respect the opinions of others.

My background leans me towards both strategic thinking and market research. I believe that better management decisions can only come from better quality data; and that data only comes from thoughtful, and well planned research.

I hope you enjoy our niche marketing and market research discussions. I look forward to hearing from you.

Scott Spooner


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