Image via Wikipedia

By Andrew Rossillo

You could have the finest product line or set of services in the marketplace, but if you fail to market your offer right, no prospects will ever see or hear about it. Even if you are employing one of the latest online marketing tools, the outrageous rate of saturation of today’s marketplace means that people are constantly bombarded with a virtually infinite amount of marketing and advertising messages throughout the day. This makes it even more of a challenge to reach your target audience.

Because of this onslaught of marketing and advertising, our brains have actually become programmed to filter out a great degree of the messages that are fired at us. What new marketing tool consistently passes through our marketing and advertising filter? Mobile marketing and the awesome power of text messages! One of the reasons why businesses are experiencing great success with mobile marketing is because it features a fraction of the competition than other media-Internet and email tools are engrossed in a jam-packed and highly competitive environment.

For example: An email message usually has around a 10 percent success rate of actually being read. Text messages, however, feature over a 90 percent success rate of not only being read, but being read within the first 30 minutes of being received! While getting your marketing message out is important, having your message actually read is key to your business or organization experiencing record-breaking sales. What adds even more potency to this special type of marketing? It’s the only marketing media that reaches prospects and clients while they are on the go! Mobile marketing and text messages allow you to automatically update, announce, invite and communicate when you want and how you want!

Top Mobile Marketing Benefits:

• Generate leads that you can continuously market to
• Build a mobile database for lucrative follow-up
• Reach customers instantly
• Build relationships with customers
• Learn more about your customers through surveys, polls and demographic info
• Drive traffic to your business with the use of coupons, special deals, and event promotions

Your Chance to Be a Wealthy Pioneer

Very few businesses are actually taking advantage of mobile marketing right now. That’s because this type of marketing is where Internet marketing was back in 2000. That means you can get a gigantic head start by incorporating mobile marketing within your business today. Plus, you can easily integrate mobile marketing and text message marketing within any offline and online marketing campaign. Of course, this type of marketing is substantial enough to form a standalone marketing campaign.

If you’re questioning the type of potential you have with text message and mobile marketing then consider that there are 270 million mobile subscribers in the U.S. alone, and 91 percent of them are said to keep their phones within just a few feet of themselves 24 hours a day throughout the year! In addition, text message marketing has an incredible reach of almost 5 billion compared to Internet marketing’s reach of 1.7 billion.

Lucrative Lead Generation

Every time a prospect or customer opts into one of your text message offers (e.g. to get informational updates, coupons, discounts) that creates a lead. You now have the means to market to that person as much as you’d like. Take this opportunity to upsell, build belief in your business, provide additional value, increase attendance at events and just about anything else you can think of.

This is made even easier with the accompaniment of super simple database options that allow you to file all of your leads, so you can send out a blast to your entire database or use simple filters to send out to select groups within your database. Build a herd and market like there’s no tomorrow.

Plus, mobile marketing offers one of the most significant ROI’s possible among today’s leading marketing and media tools. Text message marketing is like having hundreds of obliging little marketing assistants hustling around doing all the work for you. All you have to do is press a few buttons and you’ll have instantly reached out to your entire database of leads, customers and prospects-with a 90 percent success rate of being read!

Andrew Rossillo is the primary copywriter and co-owner of Business Ball; a comprehensive business resource website. We’re all about helping as many people as possible, so please feel free to post our article on your website. We simply ask that you don’t alter the content and that you leave our link to Business Ball intact (http://www.businessball.com/).

Article Source: http://EzineArticles.com/?expert=Andrew_Rossillo

http://EzineArticles.com/?How-to-Make-More-Money-With-Mobile-Marketing&id=4698379

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Technorati Tags: Lead generation, Mobile Marketing, niche marketing, niche marketing tools, niche markets, Text messaging

Image via Wikipedia

By Alain Portmann

A single site that aggregates content from a variety of social network sites would be a blessing for consumers; who signed up for a variety of social-networking sites from MySpace and Facebook to LinkedIn and Flickr cannot keep track of them all. This development parallels the Instant Messaging space, which saw the launch of Trillian, a proprietary multi-protocol instant messaging application for Windows created by Cerulean Studios.

Google is funding a project dubbed “Socialstream” which could be the world’s first unified social network, aggregating all existing social networks into a single interface. The reality is that Google’s social network offering has not taken off. Google’s lone current social network offering, Orkut, is not ranked in the top ten by Hitwise for U.S. social-networking sites. But Google is not alone in the race to deploy the first aggregated social network. Blue Swarm a startup in private beta, and Wink have some features to aggregate social networks. Also, Mozilla is developing a social-networking browser that compiles different social networks.

The advent of an open source social network would undoubtedly impact the entire social media segment, forcing social networks to begin addressing churn and reactivation of dormant users. A unified social network would cash into the chronically unfaithful of social media. Nielsen figures confirm that network promiscuity is a factor, showing that 444,000 Britons visited all three of the leading rivals MySpace, Facebook and Bebo this year. The dangers of network promiscuity are illustrated by the fate of Friendster. The social network accrued more than 20 million users after its launch in 2003. In 2006 that figure had fallen to less than one million as users migrated to sites with better tools.

An aggregated social network would also allow for the application of collaborative filtering to social media. By aggregating from a larger set of information the method of predicting (filtering) the interests of a user by collecting taste information from many users (collaborating) would be facilitated.

The trivialization of publishing brought on by social media is creating thousands of “publishing bubbles” which when aggregated can become incredibly powerful. John Blossom from Shore provides further perspective.

“Social media is challenging search engines as a starting point for finding answers to questions in part because people come to trust the insights and expertise of specific communities to provide both their own insights and insights from their own research. Answer-oriented communities such as Yahoo! Answers, WikiAnswers and LinkedIn Answers provide audiences the ability to vote on answers to specific questions – a competitive aspect to publishing that helps to both aggregate potential high-quality content and to rank its value.”

Alain Portmann, Web Liquid

Article Source: http://EzineArticles.com/?expert=Alain_Portmann
http://EzineArticles.com/?Social-Media-Aggregation—The-Next-Big-Thing&id=2206797

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Technorati Tags: niche marketing, niche marketing tools, niche markets, social media, social media aggregator, Social network, Social network service

In this Snowcast ( http://snowcaplabs.com/blog ) Loren demonstrates some simple techniques to finding “keyword seeds” and expand them to get hundreds (or thousands) of keywords relevant to a given market niche.

Using freely available tools, such as the excellent (and free!) Keyword Tool available from SEOBook (http://seobook.com), we see just how easy it is to learn a lot about the web traffic available to your markets.

For more web marketing screencasts, advice, and consulting, check out http://snowcaplabs.com

Duration : 0:9:58

Technorati Tags: keywords, market research, niche marketing tools, niche markets

By now you know that the secret to successful online marketing lies in selecting a set of keywords that are closely associated with your niche. The tighter the relationship between the keywords which you are optimizing for, and the niche market you are in, the more targeted the traffic will be that arrives at your site or blog.

Picking the correct keywords is part science and part art; and there are many keyword research tools available to assist you in making your decision. I have written about keyword research tools in other posts, so I won’t take up your time with a review of them here.

Today’s post looks at a slightly different aspect of keyword research and selection: picking the “buying” keywords.

It is estimated that upwards of 85% of search keywords are for “information gathering” purposes only; that is, the user is not looking to make a purchase at the moment. Maybe they are still deciding on the topic, the product, or the brand. Maybe they are just interested in the information for more academic purposes. Whatever the reason, to be a successful Internet marketer, you’ll have to discover, and then focus your efforts upon, the remaining 15% of the search terms; what we will call the “buying” keywords.

This can be a daunting task; one that will take several hours to get through. However, it doesn’t have to be that way.

Mike Mograbi, Mike Chambers, and “Matt”, have developed a product called Buyer Keywords Generator. This product is designed to search out and identify targeted buyer keywords for your niche. This is a well designed and efficient product that will save you hours of work. I could go on and on telling you the benefits of owning this software – but, that isn’t the purposes of this post. If you want to learn more about Buyer Keywords Generator, click on the following link:

Buyer Keywords Generator

What I do want to share with you today is a set of 90+ short videos, named Buyer Keyword Profits Exposed, which is also offered by the Buyer Keywords Generator team. This FREE set of videos discusses such topics as: the three phases of the buying cycle, how to identify buyer keywords, expanding your buyer keywords, how to find buyer keywords, where to find buyer keywords, where to find the best niche sites, how to generate buyer keywords from the search engines, and much more.

You don’t have to purchase the software to gain access to this set of videos; although, you might find it more efficient to spend a little money in order to save a lot of time. Either way, the choice is yours.

Here is the link to sign-up for the free set of Buyer Keyword Profits Exposed videos:

Buyer Keyword Profits Exposed Videos

Scott

Technorati Tags: Buyer Keywords Profits Exposed Review, niche market product reviews, niche marketing tools

OK, so you are interested in niche marketing and you have read over and over about how important it is to find a profitable niche. But, where do you start? Many of my clients get stuck right there: they can not seem to zero in on a profitable niche.

The truth of the matter is that profitable niches are to be found all over; and ideas for locating them are just as plentiful. Yahoo Answers, eBay, and Amazon are good places to start looking. So are the search engines of Google, Yahoo, and Bing. But, with so many choices, it is easy to get overwhelmed.

Here’s one answer that will make niche finding easier for you. Internet marketer, Cindy Battye, has developed a web site named Daily Niche Idea. Each day of the week, she offers up a researched niche that fits in with the week’s theme (e.g. the weekly theme might be “babies”, and each daily niche idea will then be related to the baby niche).

Each daily niche idea includes estimated search traffic and pay-per-click (PPC) bid pricing. Each niche idea also includes an affiliate product, the home site for that product, and the commission paid (in U.S. dollars).

So, you get a weekly niche theme, daily niche ideas, and affiliate information. By the way, did I mention that all of this is FREE? So, how can she do this, you ask? Well, she also sells an upgraded membership where you can receive increased commissions, full re-branding rights, and more.

But – and here’s the important part – you do not have to take her up on her paid program. If you choose, you can remain a free member and just take advantage of the free daily niche ideas.

So there you have it. No more reasons to be stuck not knowing what niche to go after, and no more excuses about not having the money to do niche research.

Here’s the link to Cindy’s site:

==> Daily Niche Idea

Scott

Technorati Tags: Cindy Battye, Daily Niche Idea, niche marketing, niche marketing tools

Self proclaimed “super affiliate” Jeff Johnson runs a blog named Underground Training Lab. Jeff mostly writes about affiliate strategies and SEO techniques, offering quality content and tips that any niche marketer can use immediately.

Jeff combines both text and video, giving the reader delivery options. As with most quality blogs, Jeff also offers RSS feeds so that you can stay up with his latest postings. If you like what you see, you can also follow Jeff via Facebook and Twitter.

While you’ll find a sprinkling of offers on this blog, most of the content on the front page is free for the reader. This is a good source of information for affiliate marketers who want to learn new techniques and maybe pick up some extra sales.

You can find the Underground Training Lab blog at the following link:

==> Underground Training Lab

Scott

Technorati Tags: niche marketing, niche marketing tools, Underground Training Lab, Underground Training Lab review

Aussie Internet Marketer Michael Cobb recently released a new collection of 23 instructional video tutorials called “Internet Business Tutorials”. This series of step-by-step video tutorials teach you the right way to set up each aspect of an Internet business.

And the best part is… they are FREE.

Of course, Michael also has a set of special offers for you to consider purchasing – and you are free to do so if you wish – but the full set of Internet Business Tutorials really are free. No catches. No gimmicks.

The 23 videos contain lots of useful information including:

·        Setting up your domain

·        Setting up a hosting account

·        Using Clickbank

·        Using PayPal

·        Adding video and audio to your site

·        Setting up an autoresponder

·        Creating a re-direct page

If you’re struggling to make your Internet business profitable because you just don’t know how to perform some of the “techy” stuff, these 23 videos will be a HUGE benefit to you.

Even if you already have a thriving Internet marketing business, these tutorials will help you push onward, and may even increase your profits.

I don’t know how long Michael will leave these free videos up, so stop by today and get your Internet business going. You will be able to view the videos online or download them for later viewing as soon as you have activated your free membership. You can sign up for your video tutorials here:

=> Internet Business Tutorials

Scott

Technorati Tags: Internet Busienss Tutorials, niche market product reviews, niche marketing tools

Ed Dale and friends are at it again. Beginning August 1st of each year, the “wonders from down under” produce one of the finest niche marketing courses on the Internet; and this year is no different.

This free, self-guided marketing course takes you through the four main stages of successful Internet marketing: market research, traffic building, sales conversion, and product creation. Each day of the 30 Day Challenge offers one to five short videos, along with PDF transcripts, dedicated to a particular topic.

The team discusses cutting edge marketing tools including (this year): Market Samurai, Traffic Bug. Word Press Direct, and a host of tools offered up by Google.

The objecting of the challenge is to bring the new Internet marketer from concept, to their first sale, within 30 days. The kicker is that they pull this off using tools that are free, or in the case of domain registration and hosting, low priced.

This is the second year that I have followed along in the challenge. I have learned enumerable lessons, and have been introduced to tools and techniques that save me hours each day in my own consulting business.

Do they offer hope? Yes. Is it hype? No. Is there work involved to become successful, even with this training? Of course there is. The only Internet marketer that wouldn’t benefit from this training is the one that isn’t motivated to actually do the work.

August is over, but the training is still available on-line. If you are serious about improving your Internet marketing skills, stop by the 30 Day Challenge and sign up for your free lessons.

You’ll be glad you did.

30-Day Challenge 2009

Scott

Technorati Tags: 30 Day Challenge, 30 Day Challenge review, market research, niche marketing tools